![]() Do not then drink that coffee! Its hygroscopic nature means it takes on all of the smells that surround it. Like baking powder, an open pack of ground coffee into your fridge will absorb stinky odors. Coffee is hygroscopic, which means it absorbs what’s around it, whether that’s oxygen, moisture, or aromas. Just remember the same rule as above: buy smaller quantities more frequently, and keep your coffee as free of oxygen, light, heat, and humidity as you can.Ĭoffee keeps best in a cool, dry, and dark place – away from the heat of the stove, away from sunlight, away from strong smelling items. If you have your own tins, vacuum jars, or airscapes at home to store your coffee in, even better.And just so you know, we heat seal our bags, so you don’t have to worry about any glues or chemicals coming in contact with your fresh coffee. Why? Because as we said before, coffee is particularly sensitive to oxygen. When opening the bag, only take out as much coffee as you need to brew-beans or ground-then tightly wrap it up again, evacuating as much air as you can. These bags are desgined to keep your coffee fresh. If you get your Peet's online or from your local grocery store, you'll find our bags have a one-way valve that allows gas to escape but prevents oxygen from getting back in.Peet's goes the extra mile by printing the roast date on every bag so you know you're buying fresh coffee with optimal flavor. Some brands might put an "expiration" date on their bags, which doesn't tell you anything about how freshly roasted it is.We think that stale coffee is unworthy of your taste buds. This doesn't mean you can’t drink older coffee-it's certainly food-safe beyond those 90 days-it's just that the quality of the cup will start to decline. ![]() We believe that the freshest coffee is the best tasting coffee-period-and recommend that you drink your coffee within 90 days of the roast date.If the hidden hoarder in you means you have a longer supply than that, make sure you store it well by following our guidelines below. ![]()
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